Sudanese celebrate at the opening of a community radio station
Internews - Empowering Local Media Worldwide

February 26, 2009

The Business of Changing Lives

Internews Launches Guide to Making Community Media Sustainable

Cover: Community Media Sustainability GuideToday Internews launched a wide-ranging new guide addressing the challenge of how to make community media financially sustainable in countries around the world. The Community Media Sustainability Guide: The Business of Changing Lives, is a 81-page publication covering topics such as incorporating new online platforms and using alternative energy to power radio stations, all with an eye to keeping the doors open in a sector not known for its profitability.

"Years ago, the notion of a business model for community media would have brought responses ranging from dismay to ridicule," lead author and editor Jean Fairbairn writes in the introduction to the guide. "Community media’s origins in political struggle, its community ownership structure, and its mission – to give voice to the voiceless, to provide an alternative to mainstream media, to place control of media in the hands of ordinary people – seem to contradict the notions of both 'business’ and ‘model.'  Today, however, community media is a valued and recognized part of the media landscape." (More)

Download 3MB PDF of Community Media Sustainability Guide: The Business of Changing Lives

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"It’s Your Radio, Your Voice"

Thousands Attend Opening Celebration of Southern Sudan Community Radio Station

Children sing at Naath FM celebrationWhen Naath FM, the only community radio station in Leer County, Southern Sudan, was officially launched in January, thousands of people came to honor and claim the station that has been a part of their lives for the past year. "I have never seen anything like this," said Deborah Ensor, Internews Sudan Program Director. "There were literally thousands of people here, and they were all trying to get into the studio. If you want to know what community radio is all about, you simply must come to Leer." (More)


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Banner photo: Community members celebrate the opening of an Internews-founded radio station in Leer, Southern Sudan. (Deborah Ensor/Internews)

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