Tasneem Ahmar is Director of the Uks Research Center, a research, resource and publication center focused on women and media in Pakistan, a country where less than 5% of journalists are women. Disturbed by the negative portrayal of women in Pakistani media, Ahmar launched Uks in 1997 to sensitize the media on how to report on women and human rights in a more balanced way. Under Ahmar’s leadership, Uks has worked tirelessly to promote gender equality through sensitization workshops, mentoring, media advocacy and media monitoring.
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Tasneem Ahmar is Director of the Uks Research Center, a research, resource and publication center focused on women and media in Pakistan, a country where less than 5% of journalists are women. Disturbed by the negative portrayal of women in Pakistani media, Ahmar launched Uks in 1997 to sensitize the media on how to report on women and human rights in a more balanced way. Under Ahmar’s leadership, Uks has worked tirelessly to promote gender equality through sensitization workshops, mentoring, media advocacy and media monitoring.