Is Facebook holding Burmese media back?

In this week's letter, the president of Internews says Facebook's near ubiquity in Burma is limiting its media's progress

Is Facebook holding Burmese media back?
Author(s):
Jeanne Bourgault, Internews President & CEO

(Internews President & CEO Jeanne Bourgault had a column about media in Burma published in The Guardian.)

On a recent trip to Burma, I was moved to see evidence of real dialogue between the people and government, dialogue that was simply unimaginable even two years ago.

Driving through downtown, all the taxis avoided a central construction site, making side streets congested and transit difficult. But after a few weeks, I heard the area had improved – a colleague's taxi driver confidently took some credit, saying he had been posting complaints to deputy minister Ye Htut's Facebook page every day for weeks.

The implications are striking – not only that the driver felt embolded to complain, and the complaints seemed to be working, but that he had an online forum to do so. The internet and Facebook have essentially merged in the eyes of many Burmese – a recent survey showed about 800,000 Facebook users. Essentially, even accounting for users with multiple accounts, nearly the entire internet-using population of Burma uses Facebook.

It reminds me of the early days of the internet in the US, when for a brief time AOL managed to convince new users that AOL was the internet – there was a portal for news, a portal for sports, and any other topic they could think of to keep you 'inside' the realm of AOL.

There's much to be said for the unquestionably positive role Facebook has played in facilitating open conversations in Burma's rapid transition. But the nation's media, and its people, need more.

As an interactive communications tool, Facebook facilitates engagement. But newspapers and officials quickly lose control of streams of comments as they move to individual pages, which means there is little curating or control of the comment line, resulting in a rapid spread of comments that can easily trend to the negative, and even be considered hate speech.

As a closed service, Facebook does not allow media outlets to be as creative with their online presence, nor is it generating much needed digital entrepreneurism and monetisation that thrives on more open internet platforms.

Donors and NGOs can help Burma to cross the communications frontier through programmes that help develop e-commerce, provide technical support to e-government, and encourage online innovation through tools such as hackathons that are sprouting up around the world. The government of Myanmar could push digital opportunities even further by joining the Open Government movement and releasing its own data to encourage more innovation and progress.

A nation of Facebook friends isn't a bad thing. But it is time for Burmese media, netizens and government officials to break free of the walled garden and venture farther into the internet, exploring and experimenting, building businesses and letting creativity flourish.

Jeanne Bourgault

President of Internews

Related Stories

  • Forums in El Salvador, Guatemala and Honduras Address Freedom of Information and Threats and Challenges for Journalists

    Thursday, June 23, 2016

    In an effort to enhance freedom of expression and access to information in the three Northern Triangle countries of El Salvador, Guatemala and Honduras, Internews organized forums in each country to provide key representatives from media, civil society and state institutions a unique opportunity to share their concerns and hopes on the issues. 120 participants attended the three forums.

  • Showing Corruption from the Skies

    Wednesday, June 15, 2016
    In Moldova, journalists used drones to capture images of a secret luxury retreat for powerful Moldovan government leaders and posted them online. The footage caused a stir in a country where government officials regularly live lavishly off public coffers while one fifth of the nation’s 3.6 million people scrape by in poverty.
     
    “We were able to send a message to politicians that they should be more transparent with the money they spend, because this money belongs to all of us.”
     

Research & Publications